One of my roles at Concorde is to design national and local advertisements that communicate the values and vision of the Concorde brand. I had the honor of creating our campaign for Black History Month (February) 2022. My ad highlights Concorde associates and faculty members superimposed on a celebratory message. The ad ran nationally in the USA Today Black History Month specialty edition, as well as in regional newspapers near Concorde campuses. I also created an alternate version for digital billboards.
